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As a leading franchise PR agency with more than 20 years of experience, Bolt PR has been a partner through every stage of franchise expansion. Now we’re sharing our strategies, insights, recommendations and resources with you, to set you up for success in the weeks leading up to your new franchise location opening.Download the Playbook
We are the agency trusted by leading and emerging franchises, from our very first QSR client with one location that expanded quickly into an international franchise in just a few years, to the well-established fitness franchise brand with more than 400 locations and counting.
Whether it’s your first opening or your 500th, get the tried and true best practices for franchise openings from the PR team who’s done it successfully hundreds of times across multiple franchise categories. Our track record includes:
Rolling out the red carpet for more than 250 influentials at a single VIP Preview Party
Signing up more than 500 pre-opening members before the doors officially opened
Creating lines around the block waiting to try a new franchise’s menu offerings
Through these partnerships and collaborations with both franchisor and franchisee, we’ve come to understand a few very simple truths that every franchise brand, regardless of industry, knows. When the offering is perishable and the customer has infinite alternatives, we have to make every interaction count. We must surprise and delight, make lasting first impressions and remain authentic through every encounter. We must always make decisions with the customer experience at the forefront. And we must celebrate and recognize the front line, the team, every step of the way. When we do this, we win.