Mac & Cheese Ice Cream and Team USA Spirit | Trends Report

July 18, 2021

National Ice Cream Day was cheesier than usual, Twitter took a step in the right direction and the country is gearing up to support Team USA as the Opening Ceremony hits viewers’ screens this Friday. Let’s scroll through the latest hot topics and what you need to know for this week.

Upcoming Holidays & Observances

  • National Intern Day – July 29
  • International Day of Friendship – July 30

 Trends You Should Know

  • Get your vocal cords, popcorn and seat on the couch ready, because this Friday is the day we begin cheering for Team USA in the Tokyo Olympics! With a full day of Olympic programming on NBC, this unprecedented coverage of the Opening Ceremony will be available to viewers in a way like never before. The first-ever live morning broadcast will begin at 6:55 a.m. ET/3:55 a.m. PT for those who want to follow the action in real-time, followed by a special edition of TODAY with athlete interviews. This will be the first major global gathering since the start of the pandemic last year, and the performances and Parade of Nations are expected to be especially meaningful. If you’re not planning to wake up for the live coverage, you can catch the primetime broadcast on NBC, beginning at 7:30 p.m. ET/4:30 p.m. PT.
  • I scream,  you scream, we all scream for…mac and cheese ice cream? That’s not quite how we remember the jingle, but this limited-edition flavor was created by Kraft Macaroni & Cheese and Van Leeuwen Ice Cream shop. It arrived just in time for yesterday’s National Ice Cream Day celebrations! The flavor quickly sold out online, and the cheesy yellow ice cream is described as a little salty and sweet with a rich buttery flavor. What do you think? Would you try this controversial ice cream flavor, or is mac & cheese best left as a pasta?
  • Have you heard? Twitter just rolled out auto captions for voice tweets. The voice tweets feature debuted last summer, and since then, Twitter has received backlash that it wasn’t accessible to those with disabilities. The social platform took the feedback and made the change. As of last Thursday, whenever you record a voice tweet, captions automatically generate and appear on the screen.
  • “Netflix and chill” might soon become a little more interactive. With the recent hire of EA executive Mike Verdu, it seems that the plan to add games to the mega successful streaming service is in the works. Not to disappoint all the gamers out there, but Netflix isn’t bringing Super Mario or any of the popular video games to their service at the moment, but they plan to create new products and experiences to their “Interactive” department. We’re excited to learn more about how Netflix will shape the future of interactive streaming services.  

Take a deep breath, jot down a few goals for your week and kick-off your Monday with a positive mindset! We’ll meet you back on the blog next week.

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