Amazon Prime Day and Facebook’s New Audio Space | Bolt Trend Report

June 20, 2021

We hope you had a peaceful weekend celebrating Father’s Day with the amazing dads and father figures in your life. As we head into the week, we’re so glad you took a pause from snagging those eye-catching deals on Amazon Prime Day to join us here on the Bolt Blog!

Let’s take a look at the latest trending topics.

Upcoming Holidays & Observances

  • Amazon Prime Day – June 21-22
  • National Selfie Day – June 21
  • Summer Solstice – June 21
  • Take Your Dog to Work Day – June 25

 Trends You Should Know

  • Is your Amazon shopping cart already full to the brim with deals that only Black Friday could rival? We’re so excited that Amazon Prime Day is back to its summer schedule, since the pandemic pushed it to October last year. And, it’s extended to a full 48 hours for shoppers to reap the benefits! Amazon Prime Day starts today and runs through June 22. It originated in 2015 as a reward for subscribing to the Prime membership, and the tradition has carried on, supporting online shopaholics everywhere with more than 2 million deals available. If you’re not scrolling to find one specific item to purchase, keep an eye out for Amazon’s “flash deals” or “lightning sales.” These are time sensitive and require quick “add to cart” action. A few Amazon Prime Day facts: You must have an active Prime membership, you can still support small businesses with Amazon’s exposure to small business sellers and be prepared to save big!
  • Facebook is joining the ever-growing podcast trend. Facebook dominates the social media space and is making moves into the audio space that has grown by leaps during the pandemic. Today, the social media platform launched a suite of Live Audio Rooms and podcasts to compete with the audio-based social startup app, Clubhouse. Facebook is merging the best of the audio market by offering live audio with podcasts all on one platform. Currently, Facebook’s Live Audio Rooms are only available to public figures and select groups, and we’re eager to see how it will expand in the future.
  • The 2021 Summer Olympics just might have some fans in the crowd. It was just announced that fans will be allowed to attend the Tokyo Olympics, but there is a limit of 50% capacity. This brings the crowd size to a maximum of 10,000 fans, and all will be Japanese residents. Officials will be closely monitoring the rise in coronavirus cases and plan to adjust their guidelines accordingly. There is still debate whether it’s safe to allow any fans to attend, and regardless of allowing a smaller number of fans to participate or not, it’s certain that the spirit of this year’s Olympics will be like no other.

Enjoy the rest of your week, and we’ll see you back for more trending topics on the blog next Monday!

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