Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Your customers stopped scrolling and started asking. When someone types a question into ChatGPT, Gemini, Perplexity or Google’s AI Overviews, your brand is either the answer—or the absence. We make sure AI engines know who you are, what you do, and why you’re the one worth citing.
Partner With Us

Search didn't disappear—it changed shape.
A growing share of buying journeys now begin and end inside an AI answer, where there are no ten blue links to climb, just a single synthesized response and a short list of cited sources. Getting named in that response is a different discipline than ranking on page one, and it's the one we've built around. We blend technical SEO, structured data, entity authority and editorial PR into a single strategy designed to make your brand the answer engines reach for.
We don't guess at what the models are saying about you—we measure it. Our team runs your brand through a structured matrix of real buyer questions across every major engine, scores where you show up (and where competitors beat you), and builds a prioritized plan to close the gap. From schema architecture and llms.txt files to authoritative content and the media coverage that trains the models in the first place, we treat AI visibility as something you can engineer, not hope for.

You can’t fix what you can’t see. We benchmark your brand across ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews using a structured query matrix built around how your real buyers ask. You get a scored picture of where you’re cited, where you’re invisible, and exactly where competitors are winning answers you should own.

Being mentioned isn’t the goal. Being the answer is. We map the high-intent questions worth winning in your category, identify the ones you can realistically own, and build a focused roadmap to get your brand named, recommended and linked inside AI responses. No spray-and-pray—we target the territory you can actually take.

AI engines reward clarity. We build comprehensive, interconnected schema.org markup—organization, services, FAQ and entity graphs—that tells machines precisely who you are and how everything connects. Clean structured data makes your content easier to parse, easier to trust, and far more likely to be surfaced and cited.

Models trust entities they recognize. We strengthen your footprint across the sources AI systems learn from—consistent profiles, authoritative references, Wikipedia-grade citations and sameAs connections—so engines understand your brand as a credible, established authority rather than an unknown.

The content that wins answers reads differently. We create and restructure content built for extraction: clear question-and-answer formats, definitive statements, scannable structure and the depth that signals genuine expertise. Content engineered to be quoted, not just crawled.

We make sure the machines can actually reach you. From llms.txt files and crawler access to site architecture, page speed and clean markup, we handle the technical foundation that determines whether AI systems can find, read and reliably cite your site.

AI learns from the open web, and earned media is some of its most-trusted training material. This is where our PR roots become an unfair advantage: the placements, expert commentary and third-party coverage we secure don’t just build reputation—they teach the models that your brand is the authority worth citing.

AI answers shift constantly, so we track them constantly. Custom dashboards show your share of AI answers, citation frequency, sentiment and competitive position over time—so you can see momentum, prove ROI, and know exactly where to push next.

The next click isn’t a click. It’s an AI agent acting for your customer. As assistants shift from answering to doing—comparing, booking, buying—your brand has to be legible to them. We structure your product, service and pricing data so agents can represent, recommend and transact with you accurately, even when the buyer never visits your site.





















































Generative Engine Optimization is the practice of making a brand visible and citable inside AI-generated answers from engines like ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews. Unlike traditional SEO, which competes for ranked links, GEO competes to be the source an AI synthesizes and cites in a single response. It combines technical SEO, structured data, entity authority and earned media.
SEO optimizes for ranked positions on a search results page, where users choose among ten links. GEO optimizes for inclusion and citation inside a single AI-generated answer, where there are no links to climb—only the sources the model decided to trust. SEO and GEO share technical foundations, but GEO adds entity authority, extractable content structure and AI-crawler readiness.
Bolt PR benchmarks and optimizes brand visibility across ChatGPT, Google Gemini, Perplexity, Microsoft Copilot and Google AI Overviews, using a structured query matrix built around the questions a brand’s real buyers ask.
Bolt PR tracks share of AI answers, citation frequency, answer sentiment and competitive position over time through custom dashboards. Brands can see which engines cite them, for which questions, and how that position changes as the program runs.
AI models are trained largely on the open web, and earned media is among the most trusted material they learn from. Authoritative third-party coverage, expert commentary and placements signal to the models that a brand is a credible authority worth citing—making PR a direct input to AI visibility, not just reputation.
An llms.txt file is a structured plain-text file that tells AI systems how to find and interpret the most important content on a site. It is part of the technical foundation that determines whether AI engines can reliably crawl, read and cite a brand. Bolt PR builds and maintains llms.txt files as part of Technical AI Readiness.
Let’s find out where AI engines mention you today—and build the plan to make your brand the one they cite tomorrow.