Bolt Public Relations, a division of Bolt Enterprises, Inc., is a leading force in the social media scene and the winner of the 2010 #influenceSD Agency of the Year award for our use of new media.  We offer small businesses, start-ups and non-profits an edge over their competition through social media and online marketing management services.

What is social media?

Simply put, social media is two-way communication via Internet media.  The new concept of Web 2.0 involves a sense of community in which the lines between reader and author become blurred.  The six main categories of social media used by organizations are social networks (i.e. Facebook), blogs and micro-blogs (i.e. the Huffington Post and Twitter), social bookmarks (i.e. Delicious), video sharing sites (i.e. YouTube), podcasts (i.e. iTunes) and wikis (i.e. Wikipedia).  Our clients throughout Orange County and Raleigh-Durham see the most success when remembering the key in each of these social media channels is valuable content creation, distribution and interaction.

Why does my organization need social media services?

Bolt Public Relations’ social media services help organizations throughout Orange County and Raleigh-Durham to build customer loyalty by keeping customers up-to-date about your news and promotions, attracting prospective clients by positioning yourself/your company as an industry expert, raising brand awareness and driving traffic to your Web site.  Social media allows your organization to directly reach your target markets and control the messages that are broadcasted.

Another reason that your organization should be an active social media user is to portray a positive company image and monitor what others are saying about your brand or business.  Social media channels allow you to address the problem before it becomes viral.  Bolt Public Relations’ Social Media services include closely monitoring public comments.  The positive comments on networks like Twitter are often turned into testimonials.

In short, if you’re located in Orange County or Raleigh-Durham, we want to talk to you about generating significant exposure, website and in-store traffic, sales and customer service opportunities by employing our social media services.

What social media services does Bolt PR offer?

Bolt Public Relations offers organizations throughout Orange County and Raleigh-Durham social media solutions that include the strategy development and management of the following social and micro-blogging networks:

• Twitter
• LinkedIn
• Facebook
• YouTube

With endless channels and networks available, we create a plan with social media platforms that will be best for your business.

Who uses Bolt Public Relations’ social media services?

Organizations across all industries in San Diego, Orange County, Los Angeles, and Raleigh-Durham turn to Bolt Public Relations for our trend-setting social media services.  From managing a Twitter account to promoting an upcoming event, our clients rely on our social media expertise to increase business exposure, boost search engine rankings, and position their brand at the top of customers’ and prospects’ minds.  To discuss how our social media services can help boost your business, call us at (949) 218-5454 or send an email to info@boltpr.com.